SoftStartUSA makes products that provide smart solutions for people who rely on both utility AND limited electrical power.

By greatly reducing the usual power needed to start RV, marine and home air conditioners, we help those who use campground service, generators, inverters, solar arrays, battery backups, and more – allowing people to safely operate more appliances than was previously possible.

With our innovative technology and world-class customer service, SoftStartUSA is dedicated to making you more comfortable when at leisure, and safer during electrical power emergencies.

How We Make A Difference

Power Up Recreational Vehicles and Pleasure Boats

Thousands of full-time RVers, weekend campers, boondockers and cross-country explorers now enjoy more reliable air-conditioned comfort than previously possible with SoftStartUSA products.

By reducing the inrush of electrical power required to start up air conditioners and similar compressor-run appliances, our products allow more onboard comfort appliances to start and run simultaneously all day and all night long. And they do it without requiring the RV or boat owner to buy a larger generator or a bigger power source to compensate for the additional A/C startup electricity.

Improve Home Air Conditioning and Heat Pump Performance and Electrical Power Efficiency

The loud knocks, the dimming lights, and the large spikes in power usage that can accompany every central A/C startup are a thing of the past with SoftStartUSA products.

By dramatically lowering startup electricity demand, our products improve homeowner comfort while reducing demands on strained or aging power grids.

As a result, our products can help extend the life of A/C units while also helping to keep electric usage down during peak demand periods.

Help People Live Safely Through Emergencies

In today’s climate of unpredictable power outages that affect electric grids from coast to coast, home and business owners who prepare for power emergencies benefit from the advantages that SoftStartUSA electrical power handling products offer.

Especially for people whose health depends on comfortable air and vital medical machines, our soft start products work exceptionally well with generators, solar-energized batteries and other limited power sources to keep necessary appliances running on backup power until the main power is restored.

Real U.S. based Tech Support team

Our team of seasoned professionals can help you with Tech Support, Installation Help, Troubleshooting, getting Wiring Diagrams for your specific RV A/C model, filling out Warranty information, or reviewing FAQ’s about our soft start products.

Tech_Support_mechanich with a touchscreen

THE TEAM

Our team of experts researches, reviews, and publishes in-depth video product reviews on the latest Soft Starters. We provide clear and easy-to-understand content from industry engineers and product experts, giving you the "how it works" information you need. Whether you prefer written articles, videos, or audio content, we've got you covered.We're passionate about delivering reliable information and reviews you can trust and share. Our Soft Starters help you enjoy your home and outdoor experiences with confidence and ease. Join us on our journey to make living smarter and more enjoyable for everyone!

The Editor and Co-Founder – Doug Curtis:

Doug has an Entrepreneurial Focus on Value Creation, Collaboration, and Commitment. His marketing expertise has launched over 200 international consumer products, generating tens of millions of dollars, achieving 17 industry innovations and best product awards for over 10 global brands.

Doug Curtis is the Co-Founder of SoftstartUSA. His passion is to design, engineer and manufacture smart, innovative products to help homeowners, RVers and boaters.

Managing Partner, Co-Editor & Co-Founder – Brian Gibson:

Brian is a marketing expert, consultant, author, and speaker who helps business leaders drive growth through practical and profitable strategies. He has written bestselling books, including No Marketing Excuses and Doing Business on the Internet, and has educated executives worldwide through seminars and consulting.

With experience in over 96 countries and clients like IBM, FedEx, and NASA, Brian is a sought-after expert in marketing and business development. Originally from England and now based in Florida, he continues to help businesses optimize strategies, enhance customer experiences, and achieve lasting success.

Peter Austerfield - Key Accounts Manager

Peter is responsible for managing and nurturing relationships with the company's most important clients. With a strong background in sales and customer relationship management, Peter ensures that key accounts receive the highest level of service and support. His expertise in understanding client needs and delivering tailored solutions has been instrumental in driving customer satisfaction and loyalty

John Bowman - Customer Service Technician

Involved in the RV industry for over 40 years: Dometic sales rep for 25 years, Full time RVer for 8 years, 5th season providing SoftstartRV tech support. "I look forward to assisting you with your product selection, installation or technical needs".

SoftStartUSA’s Purpose